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Expert Color Choices for Presenting Data

 Maureen Stone
Description: Color used well can enhance and clarify a presentation. Color used poorly will obscure, muddle and confuse. While there is a strong aesthetic component to color, using color well in information display is essentially about function: what information you are trying to convey, and how (or whether) color can enhance it.
Views: 767
Domain: Electronics
Category: Photo
Contributing Organization: StoneSoup Consulting
 ‐ More of their Presentations
Maxims of Tech: Rules of Engagement for a Fast Changing Environment
Expert Color Choices for Presenting Data
Maureen Stone, StoneSoup Consulting
The problem of choosing colors for data visualization is expressed by this quote from
information visualization guru Edward Tufte:
“… avoiding catastrophe becomes the first principle in bringing color to
information: Above all, do no harm. “
(Envisioning Information, Edward Tufte, Graphics Press, 1990)
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