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The Emerging Mobile Web Ecosystem

 SEMPO
  1st-Oct-2009
Description: What mobile channels are available to search marketers and which show the most promise? Over 64 million US wireless subscribers surfed the mobile Internet in May 2009 –almost twice as many as in the previous year. This accounts for more than 20% of the total US population, 28% of US wireless subscribers and more than 30% of desktop internet users. Figures from elsewhere around the globe are equally if not more impressive.
Views: 2322
Domain: Electronics
Category: Mobile
Contents:
SEMPO's Point of View on Mobile KEY QUESTIONS � � � What mobile channels are available to search marketers and which show the most promise? What are the prospects for search, particularly local search, on mobile devices, and how is the landscape changing? What steps can marketers take to effectively target and reach consumers using mobile?

SEMPO's Point of View ... See more

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