Share  Email

Maxims: Higher Prices almost always equals higher market share.

Posted on: 09-Oct-2009

Page Views: 1982

To view full screen click here!



Loading....

If you are unable to view this PDF file, please clear the browser cache and reload your page,
if the problem persists try upgrading your PDF reader. To obtain the PDF reader, please click here

Summary

The conventional wisdom is that price is one of the most important factors in equipment selection, or the selection of just about any product. Do a hundred surveys and you’ll find customers put low pricing high on their list of important buying criteria every time. However, in practice, price is seldom the issue, and when it is, the vendor has not done its job. You don’t believe me? Try this experiment . . . Second, price is value. Customers will invariably think . . .

« weVISION: Oerlikon and the Future of Solar with Je...

Business Schools: How they created an Ethical &a... »

About weQuest:
weQuest's are written by G Dan Hutcheson, his career spans more than thirty years, in which he became a well-known as a visionary for helping companies make businesses out of technology. This includes hundreds of successful programs involving product development, positioning, and launch in Semiconductor, Technology, Medicine, Energy, Business, High Tech, Enviorntment, Electronics, healthcare and Business devisions.

Short URL: https://www.wesrch.com/electronics/weqEL1FRL6

Send to Colleague | Send to myContacts |  Save to myLibrary

 
Semiconductor Analytics