WordPress Optimization Tips for Beginners

 Ghazanfar Ali
  May 08, 2019

WordPress is already known for being pretty SEO friendly. Even still, there’s more you can do to make your site rank higher. There are a lot of ways to optimize WordPress, but some might be confusing if you’re just starting out, and you may end up wanting to find an SEO consulting company to help.

If you’re a beginner looking for ways to help optimize WordPress, the following tips might help!


Create SEO friendly URL structures

Making a permalink that easily read by people and search engines can give your site a much better chance of getting seen. URLs are best when they make it clear what the page is about. On WordPress, you’re able to change the URL and have it include the name of the page, which could help your SEO.

Choose the right theme

There’s a lot of options available out there that you either pay for or find one for free. When you’re picking a WordPress theme, it’s important to keep in mind how that theme can be affecting your SEO. Certain themes might take longer to load or aren’t well suited to mobile devices, which could be hurting you.

SEO Plugins

You can find a variety of plugins available for WordPress to add new features. Installing an SEO plugin can make it easier for you to improve your site’s SEO. Plugins can give you guidance on how to improve your site’s SEO that would be hard to do on your own.

Some of the most popular SEO plugins are:

  • Yoast SEO

  • All in One SEO

  • SEOPress

  • The SEO Framework

  • SEO Ultimate

Use heading tags

Headings in your content are not only useful to break up text; they also help to keep everything organized. Making headings in WordPress could help improve your SEO. Using heading tags lets people know exactly what each section is about. Headings improve a reader’s overall experience on a site by making it easier to understand, which could boost SEO.

Create quality content

Even if you follow every rule for optimizing WordPress, you’ll still have to be putting out quality content regularly. Keeping a schedule and actively posting new content can cause you to rank higher. Including keywords and publishing long-form content are also important steps to make sure you’re putting out content people will want to see.

Optimize images

Images are an important part of your website. People like to see interesting graphics, and they work well to break up large sections of text. While they’re definitely necessary, they could be hurting your SEO. The quality and size of images can be slowing down your page. Optimizing your images and including a relevant filename and alt text can all help you make the most of images on your site.

WordPress Optimization Tips for Beginners

Ghazanfar Ali

Ghazanfar Ali is a writer from Lahore,Pakistan.

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